| Michelle | So you think our quality give us an edge over our competitors ? |
| Dan | That's right. |
| Michelle | What do you think about TG Co. next to our booth ? |
| Dan | I must say I'm quite impressed by their approach to business. |
| Michelle | I feel the same way. Their way of doing business is quite aggressive. |
| Dan | But I don't think they'll go very far if they don't improve the quality of their products. |
| Michelle | So the bottom line is quality. |
| Explanation : |
| The bottom line - The most important fact in a situation |
| Example : The bottom line is that we need another ten thousand dollars to complete the project. |

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